This informative webinar, held on 4 December, 2024, featured Maryann Moscides of Scan Buy Inc. She led the discussion by providing expert insight on how to master the implementation of QR codes with GS1 standards and the benefits of adopting this approach to improving product identification. This is an initiative of the Product Data Coalition, which aims to ensure that the FMCG industry can successfully transition to QR codes using GS1 Digital Link standards to enhance product visibility, traceability and the consumer experience.

Press play to view the full webinar recording and gain valuable insights into the future of product tagging.