In a heartfelt conversation with Karin von Funck filmed at the CGF’s Global Summit in June, Michael Durach, CEO of Develey Senf & Feinkost GmbH, encourages companies to take bold steps towards sustainability by joining CGF’s Towards Net Zero coalition.
His message is simple yet compelling: “Get started. I think it’s something that’s so important, and it’s something that matters to all of us…have a look at it, and if you like it, stay!” Develey’s journey is a powerful example of how thinking in generations and setting ambitious goals can lead to real change when driven by authenticity, innovation, and commitment.