A.S. Watson Group Launches Global Smile Campaign to Raise Awareness of Mental Health

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- Acceleration Areas
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  “We are all most grateful to members of The Consumer Goods Forum for doing what is in their power to ensure the availability of these products at affordable prices. We appreciate CGF members’ constant support for the efforts of national governments and public health bodies.”
  DR DAVID NABARRO A WORLD HEALTH ORGANIZATION SPECIAL ENVOY ON COVID-19
- Coalitions of Action
- Drive Action & Implementation
  
  “The CGF proves that partnership creates more impact. This is what I will hold myself accountable for – fostering the force of impactful partnerships to enable better lives through better business”.
  VERONIKA POUNTCHEVA GLOBAL DIRECTOR CORPORATE RESPONSIBILITY AND SENIOR VICE PRESIDENT, METRO AG
- Engage Stakeholders
  
  “Leadership by the private sector can catalyse action on multiple fronts to tackle hunger, micronutrient deficiencies, and overweight and obesity. This workforce programme is one. It makes business sense, and is the right thing to do. We appreciate CGF’s leadership”.
  Lawrence Haddad EXECUTIVE DIRECTOR, GAIN
- Support Networking & Sharing
  
  The Consumer Goods Forum (CGF) is committed to helping its members understand the challenge being faced and provides a unique, global platform that promotes best practice sharing.”
  Olaf Koch Chairman of the Management Board, METRO
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A.S. Watson Group Launches Global Smile Campaign to Raise Awareness of Mental Health

Date	2020
Organisation	A.S Watson Group
Resource Type	News
Language	English

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A.S. Watson Group, the world’s largest international health and beauty retailer, announced the launch of ‘Global Smile Campaign’, to raise awareness of mental well-being.

It’s been a difficult time for everyone during COVID-19, which changed the way we live and many feel stressful amid a time of uncertainty, and it can lead to more serious mental health risks. Offering smile is a simple and effective solution everyone can contribute, from all nationality and at all age. The campaign aims to promote a culture of happiness around the globe, with a series of activities to foster positivity among customers, colleagues and the community.

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